Content by Terence Conran was established in 2003 by Sir Terence Conran, founder of Habitat and the Conran Shop. At Content by Conran, we believe thoughtful design really does improve the quality of our lives. A modern herringbone weave, this plush 600gsm yarn dyed cotton towel is wonderfully soft to the touch and highly absorbent. Ethically sourced overseas and made to strict quality and human-ecological safety standards, in accordance with STANDARD 100 by OEKO-TEX. Crafted from 100% Cotton. Machine Wash at 30 Degrees